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       Reducing nicotine in cigarettes can let smokers off the hook

Revised 3 October 2011   

   Two policy options to reduce nicotine in combustible tobacco in New Zealand:

                      Sinking lid, versus a tax on nicotine content                               ________________________________________________________________________________________________

XIII meeting SRNT Europe, Antalya Turkey 8-11 Sept 2011

Murray Laugesen, MB ChB FNZCPHM

Aim To assess options for reducing nicotine content in combustible tobacco products by 2020 to less addictive levels.

Justification for lowering nicotine content of cigarettes

Smoking is highly addictive

NZ health warning

 

85% of smokers want cigarettes to be less addictive Thomson, Wilson NZMed J. 2010

 

Mouth smoke exposure (MLE) of nicotine is high in NZ cigarettes –Mariner 2010. (2nd highest of 8 countries).

 

 

 

 

 

 

Preliminary step: Testing and labeling for nicotine content

Fig.1 Nicotine content: NZ cigarettes

Per 0.7 g tobacco           NZ PH Report 1997

For all top-selling brands, nicotine content exceeded 10 mg per cigarette. Some RYO brands contain nearly 20 mg nicotine per 0.7 g cigarette. Initially MN, LN, and VLN brands would be made to order.

Table 2. Proposed tax of nicotine content by cigarette type

 Per cigarette

Nicotine content

Mg

Nicotine

ISO yield

mg

Nicotine

tax

NZ$

High HN

12

0.8

0.50

Medium MN

8

0.6

0.38

Low LN

4

0.4

0.25

Very low VLN

2

0.2

0.00

1. Sinking lid on nicotine content, all brands together, either gradually or rapidly 

Either over 5-10 years, or, over one year, reducing to VLN levels.

§       Government mandates lowered nicotine content.

§       Once only VLN are on sale, smoking  soon becomes pointless.

 Disadvantages

§       Border control needed against HN.

§       Prohibition on smokers obtaining satisfying doses of nicotine. 

§       Some compensatory smoking when using MN and LN cigarettes. 

 

 

CPD = Cigarettes per day. 

HN = High nicotine as in Table 2. Many usual brands exceed 12 mg..

MN, LN  = medium, low  nicotine content.

VLN = Very low nicotine content, also called de-nicotinised cigarettes)

2. Nicotine content taxation of  cigarettes

Tax is levied per milligram of nicotine content per unburnt cigarette. Rate proposed initially is 4 cents per mg. After nicotine tax, HN sales will fall; VLNs cost no extra, and their sales will increase most.

No tax on nicotine in medicines or electronic cigarettes as this nicotine is not harmful.

Biological effects of VLNs

Cravings reduction: VLNs to HNs fraction*

 85%

CPD#

-5.2 CPD

Motivation to smoke#

-31%

% of brain α4 β2 nicotine receptors populated**

MN 78%

VLN 23%

*Barrett 2010   #Donny 2007.  **Brody 2009.

Table 1. Effect on smokers not intending to quit who switch 100% to VLN cigarettes       Benowitz 2007

Biological effect                    

% change

Cigarettes smoked per day

-53

Nicotine inhaled per day

-44

Addiction score FTND

-42

Carcinogen NNAL (urine)

-55

CO exhaled

-34

Self efficacy in quitting

+100

Table 3.  Anticipated effect of proposed nicotine tax on nicotine yield and cost of smoking, by number of HNs smoked.

 

No. of HNs smoked per day

Nicotine yield % change

$ cost of

smoking,

 % change#

0

- 75%

0%

2

- 67%

+12%

5

- 50%

+32%

20

0%

108%

# Incorporates cascade effects of trade share increases based on previous responses to tax, and GST, 2000-2010.

 

Conclusion

Nicotine tax, though completely novel, and untried, has advantages over a sinking lid, for like tobacco tax, by increasing price, it can decrease CPD, increase revenue, while preserving nicotine choices. Additionally, nicotine tax will switch many smokers from HN to VLN cigarettes, and thus lower addiction scores, lower motivation to continue smoking, and further reduce CPD.  Simulation studies are needed.

Research questions

1.     Can nicotine tax reduce smoking more effectively than tobacco tax for a given price increase?

2.     Does a nicotine tax increase quitting long term?

 Continued..

 

 

 

Table 4. Estimated price-only effects of nicotine tax on total cigarette sales  

HN Cigarettes

Smoked per day

% increase in price

Change in sales overall*

2

12

-16

5

32

-43

20

108

-144?

* assuming all smokers smoked this many HNs. Based on real price elasticity, NZ 2000-2010, of -1.33 of tobacco tax effects aided by a comprehensive tobacco control programme.

 

Funding: Nil.  Conflict of interest Nil.

 

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_______________________________________________________________________________________________

Addiction is the problem —One in four New Zealand smokers aged 14–15 years show signs of addiction to smoking after just one cigarette.

www.healthnz.co.nz/Addicted_afteronesmoke.htm  

Four out of five New Zealand smokers

say they are addicted to smoking (tobacco).     Over 90% of serious (24 hours plus) attempts to quit, are, estimated from Ministry of Health data, unlikely to be successful. Nicotine is the main addictive drug in tobacco.

Nicotine delivery per NZ cigarette is 2nd highest among 8 countries

 (estimated at 25 cigarettes yielding less than 5 mg of nicotine,

BAT study of 80,000 cigarette filters.

Mariner DC, Ashley M, Shepperd CJ et al.                      

Mouth Level Exposure using analysis of filters from smoked cigarettes: a study of 8 countries.   Regulatory Toxicology and Pharmacology 29 May 2010 doi:10.1016/j.yrtph.2010.05.006  at Table 3.

www.endsmoking.org.nz/RegTox Pharm - Mariner.pdf

Proposal

To lower nicotine in cigarettes to non-addictive levels by 2020.

Currently cigarettes contain an average 13 mg per cigarette, whereas 0.17 mg yield or 2 mg content would greatly reduce addiction.

To lower nicotine in cigarettes and hence in cigarette smoke:

a) Tax Nicotine content (any time soon)

Murray Laugesen of End Smoking NZ and Associate Professor Nick Wilson from University of Otago, Wellington, presented the first draft of this new concept for reducing tobacco addiction at the APACT Asia Pacific Tobacco Control Conference, Sydney 2010.

www.endsmoking.org.nz/Nicotine taxFINAL.ppt

US research shows that reducing the nicotine content of cigarettes can halve smokers’ addiction ratings. While no method is perfect, a nicotine tax may be the simplest way to reduce inhaled cigarette nicotine. The tax would also allow smokers to reduce (taper) their nicotine intake gradually, simply and successfully. See www.endsmoking.org.nz/NicotineTaxAbstract_Oct2010.htm  Further research is planned.

b) Sinking lid on nicotine content

Nicotine content could be lowered across all brands together. Annual decreases of 20% are feasible. Seven reductions at 2 mg nicotine content per step (spaced 6 to 12 months apart to allow time for all brands to be reduced together at each reduction step) would require 3.5 to 7 years in all.  In 2012, USA National Institutes of Drug Abuse is funding research on this topic. 7 million cigarettes have been purchased for this study.

 Dr Murray Laugesen QSO chair; Prof Ross McCormick, Trish Fraser MPH, Dr Marewa Glover, Dr Penny Truman, Trustees

Making it easier to quit smoking for good © 2011 End Smoking NZ